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Consumer Behavior News & Media

Consumers taking safety into brand loyalty consideration

February 8, 2022

Consumers are increasingly taking safety into consideration, as well as employee treatment, when it comes to brand and retailer loyalty.

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Examining retail trends in 2022

by Retail Customer Experience

In 2022, stores will look and act much differently from three or four years ago.

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Holiday spend trend extending to Valentine’s Day

February 7, 2022

Americans will spend $23.9 billion on Valentine's Day this year, a hefty jump from $21.8 billion last year, and this year's figure is the second highest year…

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Fashion jean brand taps Emarsys for technology upgrade

February 4, 2022

Fashion brand OGGI is working with customer engagement provider Emarsys on a technology upgrade that promises to drive revenue growth of 20% by year's end.

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Where physical and digital intersect

Phygital, the combination of digital products and services to deliver physical products or services, took center stage during a panel session at the…

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Consumers spending big for Valentine’s Day

February 3, 2022

Consumers are projected to spend 44% more showing their love this Valentine's Day and nearly four in 10 are planning a romantic restaurant experience…

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Record sales for PGA Tour Superstore

February 3, 2022

The year 2021 was a record setter when it came to sales for PGA Tour Superstore and, in addition, the retailer also hit its 50-store milestone and is busy…

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The evolution of c-stores: How 3rd party apps are adapting to changing customer needs

by Brian Jefferson — SVP & GM Payments and Loyalty, PDI Marketing Cloud Solutions, PDI Software

By providing concise messaging around engagement, c-stores can enable customers to act on their own so that clerks can focus on checkout.

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Metaverse proving alluring to retail shoppers

January 31, 2022

A hefty majority, 70%, of all consumers who have shopped in a virtual store have made a purchase, and nearly 75% of Gen Z shoppers have bought a digital…

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Retailers need to understand consumer sustainability preferences

January 31, 2022

Retailers need to get educated on consumer sustainability sentiment in order to adapt to consumer wants and needs, according to a First Insight report.

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Consumer confidence ebbs as new year kicks off

January 28, 2022

Consumer confidence dipped moderately in January though consumers are thinking of buying homes, cars and appliances, according to a Conference Board survey.

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New year, new consumer retail resolutions

January 27, 2022

More than half, 66%, of U.S. consumers are making a retail resolution this year to change their shopping habits.

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Target CEO: Gas costs, inflation could deter consumer in-store visits

January 25, 2022

Target CEO Brian Cornell expects ongoing inflation, resulting in higher retail goods costs, and increased gas prices are likely going to reduce consumer…

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Retailer teams with AiFi on unattended stores

January 21, 2022

Żabka Group, a retailer based in Poznan, Poland, operates the largest chain of autonomous stores in Europe after launching 25 AI-powered stores in partnership…

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2021 retail holiday sales hit $887B

January 20, 2022

Total retail holiday sales hit $887 billion, according to the National Retail Federation, despite ongoing supply chain hiccups and the ongoing COVID-19 Omicron…

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2021 holiday online spend was record-setting

January 18, 2022

Consumers spent $204.5 billion online during the 2021 holiday season — a spike of 8.6% compared to the year prior, according to the Adobe Digital Economy Index…

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Supply chain, inflation still a concern for a consumers

January 17, 2022

The state of the U.S. economy, specifically inflation and supply chain issues, are still top of mind for consumers, according a Shopkick survey.

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Scan-and-go is a lure for shoppers

January 13, 2022

A good majority, 77%, of shoppers are more willing to shop at a store if it offers a scan-and-go option, according to a Researchscape survey conducted on…

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Gift card sales up over last 2 years

January 12, 2022

The restaurant industry sold 6% more gift cards during the 2021 holiday season compared to 2019, and 57% more than 2020, according to a Paytronix study.

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Understand and predict customer needs with customer journey analytics

by Simon Fraser

Customer journeys can change on a dime and the only guarantee is that today's journey looks nothing like yesterday's and tomorrow's will certainly be something…

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