Why subscriptions are literally sucking the life out of stores

by Chris Petersen — Owner, IMS

Chris Petersen offers insight on why the tremendous potential growth for subscription-based purchases is literally sucking the life and traffic out of bricks…

Avoid these 5 mistakes in building a customer loyalty program

Arnab Mitra, marketing manager at SailPlay, explains why the value of a customer loyalty program is not just about acquiring and retaining customers. It's also…

Rewards playing a role in UK consumer activity

August 28, 2017

Three quarters of British consumers admit that a reward impacts final purchase, and an appealing incentive has driven 30 percent to choose a product of less…

UK gets its first contactless loyalty card program

August 23, 2017

Thames Card Technology, in a joint effort with Tesco, is launching the first contactless loyalty card program in the U.K., available to several million…

Does Walmart really have a shot against the Amazon juggernaut?

by Chris Petersen — Owner, IMS

Chris Petersen believes true innovation demands a willingness to take the risks to fail faster. Companies that don't embrace failure as a part of innovation…

What merchants should consider when deploying new technology

by Will Hernandez — Editor, NetWorld Media Group

As retailers and restaurants consider whether to deploy new consumer offerings such as a loyalty program, branded app or mobile payments, executives must…

Low price, good value are driving deeper customer loyalty

August 21, 2017

Nearly all consumers, 92 percent, view price and value as top reasons to be loyal to a retailer and brand. Product quality also factors high, with 72 percent…

Why it's time for retailers to serve customers some 'vacation cereal'

by Chip Bell — Customer Loyalty Consultant/Author, Chip Bell Group

Chip Bell discusses how, in an era where waste reduction and expense control are bread and butter, retailers can cost justify encounters that are, by…

Paytronix expands integration of rewards platform

August 17, 2017

Paytronix Systems is expanding its reward platform with three new POS integrations. The platform is now integrated with Gilbarco Passport, NCR Radiant and…

Target to revamp Cartwheel Perks program after year-long test

August 3, 2017

Consumers holding Target Cartwheel Perks have until August 27 to earn points and select items to redeem by September 27 as the retailer is shuttering the…

3 key strategies for driving loyalty enrollment

Jeff Sopko, president of Baesman Insights & Marketing, offers tips and insight on how retailers can hurdle the many barriers to entry for loyalty programs. As…

Research: Lifestage and lifestyle play big roles in consumer path to purchase

July 11, 2017

Family, childhood experiences and external influences all play a role in the consumer's path to purchase, according to new Alliance Data research.

Consumers are loving loyalty programs, claims report

July 10, 2017

More than half, 53 percent, of Americans enrolled in a loyalty program are participating because the program is easy to use, and currently there are 3.…

Tesco adds contactless tech to loyalty card program

July 6, 2017

U.K.-based Tesco has added contactless functionality to its loyalty card that enables users to collect points with a tap at the point of sale, according to a…

Why mobile is playing a starring role in creating a seamless customer experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Every retailer and restaurant is going mobile or has gone mobile but a successful strategy to meld it with the physical customer experience takes work. Lots of…

Millennials weigh in on how they shop

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Attendees at the Interactive Customer Experience Summit in Dallas took advantage of a chance to find out first hand during a panel featuring seven millennial…

Customer experience is defined at new levels during ICX Summit 2017

by Lyle Bunn — Strategy Architect, BUNN Co.

When brands, retailers and digital experience providers met at the 2017 ICX Summit in Dallas the focus was on defining “what works” to maximize CX approaches.

Retail tech investment expectation bodes well for tool makers

June 15, 2017

A new Accenture Strategy report reveals greater tech investment by retailers could lead to $2.95 trillion in sales for technology makers.

'Interesting times' highlight ICX Summit 2017

by Christopher Hall — w, t

Brands really can't treat any of their customers like they're all alike anymore, not just the millennials, especially now that the technology is available to…

Paytronix report examines how to draw less frequent guests into loyalty program

May 22, 2017

Paytronix Systems Inc. has released a report that examines key metrics on guest loyalty programs. The report found that the majority of new members that join a…