Live webinar: Salesforce leader shares top CX hacks for retail

April 17, 2017 | by Judy Mottl

Photo source: iStock.com

Today's retail consumers expect a lot beyond a good competitive price. They want engagement, they expect fast and quick service, they want options in product access and pickup-delivery, and they want all that whether they're in a brick and mortar store, online or shopping via a mobile device.

Providing a compelling customer experience for all those different consumers, in all those potential scenarios, requires retailers to embrace technology innovation, tackle a slew of challenges and foster new strategies.

Just how to do all that is the focus of a one-hour live webinar hosted at Retail Customer Experience on Tuesday, April 25 beginning at noon EST.

Salesforce Service Cloud VP of Product Marketing, Todd Enders, will offer up over a half dozen hacks to help retailers meet and exceed customer expectations

As Enders will explain during his presentation, shoppers want and expect smart, personalized and convenient retail interactions. But many retailers can't match those expectations due to fragmented systems and operational silos.

Yet with some strategy changes, and the goal to deliver a seamless interaction across the physical and the digital retail landscapes, retailers can conquer the internal challenges, boost customer retention and customer satisfaction.

Enders led marketing at two mid-sized firms before joining Salesforce to drive product marketing for the $2 billion-dollar Service product suite. He works with Salesforce's retail customers to drive innovation around customer experience.

Sign up here to register for this insightful webinar.


Topics: Consumer Behavior, CRM, Customer Experience, Customer Service, Data Security, Department Stores, Digital Merchandising, Mobile Retail, Omnichannel / Multichannel, Online Retailing, Retail - General, Shopper Marketing, Stats and Facts, Technology, Webinars

Companies: Salesforce



Judy Mottl
Judy Mottl is an experienced editor, reporter and blogger who has worked for top media including AOL, InformationWeek and InternetNews. She’s written everything from breaking news to in-depth trends. She loves a great pitch so email here, follow on Twitter and connect on LinkedIn. wwwView Judy Mottl's profile on LinkedIn

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